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Books for starting entrepreneurs

I think that one of the best aspects about becoming an entrepreneur right after finishing your studies, is that you will have a completely unbiased way of rethinking a business or process.

You will try and solve an existing problem with a radically different approach. It’s an interesting fact that Nobel Prize winners are either young, willing to look at science in a fresh new way, or much older, who had to gather a lifetime of experience to push the boundaries of their research area further. There is a huge gap observable in the middle, a gap that makes me wonder if either people become more used to thinking within the box, as they gather more experience in their field.

I do believe that our youthful ignorance can be used in our advantage and I do believe that we can have a massive impact over the world we live in by rethinking much of how the world works today. You see, I think the key is to have a good mindset at your foundation, while trusting that no matter the different variables, with hard smart work and enough passion (or guts, or willingness, or perseverance) you can reach any goal you set your mind to.

As people we are the sum of our experiences, the gathering off all knowledge, learned or assimilated in various forms. We can all drop-out at this instant and go pursue entrepreneurship like some of the heroes if this digital age, or we can maximise the current opportunity and try to get as much experience as possible.

Next time we meet, let’s discuss books, not politics or news. Books, as they might lay the foundation to a mindset of change, a mindset of the future.

ps: Mindset is important, but also execution. So you will see that half of these books will also show you HOW to get things done.


by Jason Fried and David Heinemeier Hansson

For us students who are soon to enter the workforce ranks with a fresh clean slate and no assumptions about business as usual, it can become a bit stressful, right? This book takes a lot of those assumptions people have regarding companies & how they should work and demolishes them one by one. This is a great book to start with it’s pretty straight forward, light reading and it’s very captivating with short chapters and straight to the point.


by Jason Fried and David Heinemeier Hansson

One of the author is a famous danish programmer behind the very popular programming language called Ruby on rails and the company 37Signals. The book is destroying the myth that you need to be in the office, that people don’t work good enough from home, that people are more productive if they work in the same building facing each other.

41purjbtwkl-_sx331_bo1204203200_Zero to One

by Peter Thiel

Based on a famous Stanford class, this book is about how building global companies aim to reach a state of monopoly in their market. Peter Thiel argues why ambition is important and how the growth mindset will set you apart. This coming from one of the most interesting venture capitalists, the founder of PayPal and a big influencer for Elon Musk.

51dtfvdhrblExponential Organizations: Why New Organizations Are Ten Times Better, Faster, and Cheaper Than Yours (and What to Do about It)

by Michael S. Malone

In business, performance is key. In performance, how you organize can be the key to growth. In the past five years, the business world has seen the birth of a new breed of company – the Exponential Organization – that has revolutionized how a company can accelerate its growth by using technology. An ExO can eliminate the incremental, linear way traditional companies get bigger, leveraging assets like community, big data, algorithms, and new technology into achieving performance benchmarks ten times better than its peers.

the_art_of_happinessArt of Happiness

by Dalai Lama

Startups provide one of the most intense emotional rollercoasters life can offer. Experienced entrepreneurs know it’s essential to keep a level head day to day. Although allowing your startup’s mistakes and failures to not influence your happiness is extremely difficult. Learn to master your own emotions and handle the stress of leadership.

thetippingpointThe Tipping Point

by Malcolm Gladwell

Malcolm argues very on-point how to start growing a critical mass of ” early adopters” and where is the actual tipping point. The book addresses who will be important for your business (connectors, mavens, sales..) and talks about the “stickiness” of a product (think Flappybird). In most entrepreneurial circles you will hear keywords from this book, as it’s a reference piece for reaching hockey-stick growth.

51vn15ycjyl-_sy344_bo1204203200_The Lean Startup

by Eric Ries

Eric Ries brings a factory manufacturing method from Japan into the startup world and explains some key business concepts that make the japanese awesome. Being a lean startup means you’re always improving the product with small modifications and you test every assumption with the user experiencing the product. Instead of building something for 6 months that no one wants you change you service 6 times in 6 months and with every change you move the growth needle upwards

running-leanRunning Lean

by Ash Maurya

Another book about Lean for startups? You might think you don’t need another one, but you might be wrong. Because Eric Ries leaves you with a “Now what” egger mindset, Ash gives you great tools to actually start building a framework to test your ideas upon. Think of this as lean strategy applied with examples and how-to-do’s. His examples allow you to start working with validating your assumptions and form a more stable structure for your business, built on facts and not on “gut-feeling”.

51h-bxiztjl-_sx329_bo1204203200_Traction: How Any Startup Can Achieve Explosive Customer Growth

by Gabriel Weinberg

Smart entrepreneurs know that the key to success isn’t the originality of your offering, the brilliance of your team, or how much money you raise. It’s how consistently you can grow and acquire new customers (or, for a free service, users). That’s called traction, and it makes everything else easier—fund-raising, hiring, press, partnerships, acquisitions. Talk is cheap, but traction is hard evidence that you’re on the right path.

22668729Hooked: How to Build Habit-Forming Products

By Nir Eyal

Written for product managers, designers, marketers, startup founders, and people eager to learn more about the things that control our behaviors, this book gives readers:

– Practical insights to create user habits that stick.

– Actionable steps for building products people love.

– Behavioral techniques used by Twitter, Instagram, Pinterest, and other habit-forming products.

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